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The research was conducted by the companies Sioux Group, Blend News Research, ESPM, through Gamelab and Go Gamers.

Research on the video game market assesses that 66.3% of Brazilians consume digital games, and the public is not restricted only to teenagers.

Of the 5,110 people heard throughout Brazil and, still, Mexico, Argentina, Chile and Colombia, the research Games Brasil 2019 found that, among the 66% of players, more than 60% are between 25 and 54 years.

Even in the range between 25 and 54 years the penetration is fairly high, 61.9%, contradicting the common sense that gamers are teenagers. This makes sense with the evolution of the industry and with the national trade of digital games, present in a significant way in the country since the beginning of the years 1980, "says Lucas Pestalozzi, president of Blend New Research.

Another rated point is that the smartphone is the main gaming platform for 83% of the players of this type. The second place is the videogame consoles, with 48.5%, and notebooks, with 42.6%.

Smartphones are also the most preferred platform of most players for practicality and easy access-always on hand.

Among a smaller audience, considered the ' hardcore gamers ' – who play more than three times a week, with matches that last around 3 hours – 58.9% are men between 25 and 34 years, and 58.8% are women, most of them between 25 and 34 years (35.9%).

IS THERE LIFE BEYOND GAMES?

The research reported that, in addition to dedicating good hours of life to games, lovers of electronic games also enjoy watching TV (48.3%), listening to music (41%), surfing the Internet (23.5%), eating (23.5%) and drinking (23.3%). Almost all activities are sedentary. The most casual gamers like Netflix: 60.6% consume the streaming service.

While playing, most also prefer not very healthy foods: snacks, juices, soft drinks and snacks.

The research was conducted by the companies Sioux Group, Blend News Research, ESPM, through Gamelab and Go Gamers.

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